How to create a buyer persona

How to Create a Buyer Persona [Ebook + Templates]

The Ultimate Guide to get you Started with Marketing to your Ideal Customer

Start Marketing your Tradie Business the Right Way

The hidden benefit of using buyer personas

Buyer personas are the fictional, generalised representations of your ideal customers. Personas allow you to personalise or target your marketing for different segments of your audience. It was found that personalised emails drive 18 times more revenue than broadcast emails.


If you don't start personalising your marketing to your audience, you could be leaving money on the table.

Ebook - How to create a buyer persona - Front Page
Ebook - How to create a buyer persona - What

Why download this infographic?

  • Learn what buyer personas are, and how to start creating your own.
  • What the customer lifecycle stage is and how to use it.
  • How to start personalising your marketing.
  • Buyer persona templates to get you started on your ideal customer.

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